Your boss has had enough. He agrees with you that there’s too much writing work to do and not enough in-house peoplepower (combining men + women + power) to do it.
He asks you to find a copywriter. In the long term, hiring a professional will ease your work load, but in the meantime, you have a new assignment in your job description. Find the right copywriter. Your manager may make the final decision, but he’s depending on you to do the homework.
Who do you recommend to hire? It’s important to choose the right one, not only to look good for the boss. You’ll be the main contact for the copywriter, so find someone you prefer to work with.
Three Important Questions
Let’s look at the three important questions to ask before hiring a copywriter. Continue reading Ask These Three Questions Before Hiring a Copywriter